Available for new projects · Shopify studio for UK brandsAvailable · Shopify studio, UKLondon --:-- · Bengaluru --:--

Shopify stores that make buying feel effortless.

A founder-led studio that finds what's costing your store sales and fixes it properly, one focused two-week sprint at a time.

Design and engineering, in one pair of hands.

Most stores suffer in the gap between the designer and the developer. At Shraen, there is no gap.

A

Storefront design

If shoppers can't find, understand or trust a product in seconds, they leave. Shraen designs product pages, collections and navigation around how your customers actually shop: on their phones.

B

Shopify engineering

A good design is wasted on a slow, fragile theme. Shraen builds it properly in Shopify: fast, accessible, and easy for your team to run without calling a developer.

01 · Find the leak

Every store is losing shoppers somewhere.

An audit of your analytics, your speed and your product pages shows exactly where people give up, and which fix is worth the most. Then you watch it get fixed.

  • LCP 4.2s → 1.4sFixed
  • Add to cart: 7 clicks → 1Fixed
  • Popups & layout shift removedFixed
  • Illustrative example
02 · Fix it properly

Designed and built by the same person.

No hand-off, no lost details. The fix is designed, engineered in Shopify and shipped in one or two weeks, not patched with another app.

Kharbuj product page
ProjectKharbuj
ScopeStorefront design and build
StackNext.js, React
ShownProduct page
03 · Keep improving

A store is never finished. It ships.

After the first fix, Shraen takes on the next most valuable thing: measured, documented and logged, so you always know what changed and why.

WhenChangeWhyStatus
Week 1Product page rebuiltShoppers dropped off before seeing sizesShipped
Week 3Images served at the right sizeMobile pages took 4s+ to show a productShipped
Week 5Collection filters simplifiedToo many options, too few resultsShipped
Week 8Shorter mobile path to checkoutThree taps nobody neededShipped
Week 10Bundles on product pagesRaise average order valueNext
Illustrative example of a client changelog

Selected work

2 shipped · 1 building
Kharbuj case study

A storefront for a seed brand selling to farmers across India. Collections, product pages with pack sizes, cart and WhatsApp ordering, designed and built end to end.

Scope
UX/UI, storefront design, frontend
Stack
Next.js · React
Market
India, mobile-first
RealAura case study

UX and frontend build for a property listings platform, covering search, listing pages and enquiry flows. Not Shopify, but the same product-engineering approach.

Type
Property platform
Scope
UX, frontend engineering
Stack
Next.js · React

Start with one fix. Grow from there.

Every engagement is scoped clearly up front. Sprints are 50% upfront, 50% on delivery.

1–2 weeks

Storefront Sprint

One focused improvement to your Shopify store, scoped clearly and shipped fast. Most clients start here.

Scoped per project

Storefront projects

Redesign and rebuild the key journeys across your store, end to end.

Monthly

Ongoing improvement

A standing slot each month for the next most valuable fix, with a changelog you can read.

Aman Yadav
Hi, I'm Aman

The person you talk to is the person who builds it.

Shraen is a founder-led Shopify studio working with UK brands, typically turning over £1m–£10m. I'm a product engineer. I scope, design and build every project myself, with no account managers in between.

  • Honest scopeNo upselling a rebuild when a focused fix will do.
  • Direct accessYou work with the person building your store. No account managers.
  • Built properlyClean, maintainable Shopify code your team can live with.

Questions, answered.

The things founders usually ask before booking a call. Anything else, ask on the call.

What does Shraen do?

Shraen is a founder-led Shopify studio. It designs and develops Shopify storefronts for ecommerce brands, mostly in the UK and typically turning over £1m–£10m: product pages, collections, navigation, site speed, and custom theme work.

What is a Storefront Sprint?

One focused improvement to your Shopify store, scoped up front and shipped in one to two weeks. It is paid 50% upfront and 50% on delivery. Most clients start here before taking on anything bigger.

Can you make my Shopify store faster?

Yes. Speed work usually means images served at the right size, removing app and script bloat, and fixing layout shift, measured with Core Web Vitals (LCP, CLS, INP) before and after.

Do you redesign or rebuild Shopify themes?

Yes. That includes theme redesigns, multi-page UX overhauls, migration to Online Store 2.0, and a design system for your store, built so your team can run it without calling a developer.

Do you only work with UK brands?

Shraen focuses on UK ecommerce brands and also takes on Shopify projects for brands in other markets, including Europe, the US and Australia.

Where are you based, and how does the time difference work?

Shraen is run by Aman Yadav from Bengaluru, India. The working day overlaps UK mornings for calls, and progress lands overnight, so there is something new to review each morning.

How do we start?

Book a 15-minute call. You describe what is holding your store back, and you get an honest answer on whether it is a two-week fix or a bigger project.

Let's make your store better.

Book a 15-minute call

Tell me what's holding your store back. I'll tell you honestly whether it's a two-week fix or a bigger project.